Alternative therapy has never been more popular. The Health Survey for England 2005 found that 44% of participants used alternative therapies such as massage, aromatherapy and acupuncture. Figures are similar in many other countries. 60% of medical physicians in Washington State, New Mexico and Israel recommend the use of alternative therapies to their patients in addition to conventional care. Eisenburg, 1993, estimated that the number of visits to complementary therapists exceeded that of visits to allopathic doctors in 1990.
The people who access alternative healthcare are usually more educated and many have poor health, leading them to seek other options. Both these factors – education and chronic illness – make a person more likely to utilise the Internet for health information.
The Internet provides the perfect opportunity for complementary therapists to advertise their businesses and gain more customers.
Chits UK are Internet specialists with a focus on professional healthcare marketing for those in medical and alternative healthcare fields, and we can use our knowledge to develop a promotional campaign for your practice.
Services we offer include:
Our talented web designers can create a site that reflects your ethos, with features like information modules on healthy lifestyle, nutrition, preventing injury and other relevant topics, embedded videos featuring your area of specialism, downloadable leaflets, an online booking service and a shopping cart so that clients can buy your products from the comfort of their own home.
Digital to Print Advertisements
Our graphic designers can create stunning artwork for your advertisements that will work well in both email campaigns and in print magazines.
Social Media Management
We can create a Facebook page for your alternative therapy centre and can place news and offers on it to attract followers and increase word of mouth referrals. Other forums such as Twitter and blogging can also be used.
We can create an online advertising campaign with Google Adwords. Keyword optimised pay per click ads will lead interested parties directly to your website.
When you choose Chits UK, you will be assigned your own project manager who will work to your budget and specification. For more details on how we can promote your complementary or alternative medicine practice, please contact us.