Dermadoc

About The Project

Dermadoc provides an end to end personalised cosmetic service for its patients. Dermadoc required a new mobile friendly website, a new domain name and a refreshed online marketing strategy. As the success of the business and website grew, the website required an e-commerce functionality where 80+ products could be sold online.

What We Did

Chits redesigned the Dermadoc website making it mobile friendly, search engine optimised and modern in design. Following this, a clear increase in organic traffic was identified highlighting the success of the new website.

A new e-commerce page was set up within the website which included live prices for 80+ products with an ‘add to cart’ and ‘purchase’ functionality. The e-commerce page had seamless payment integration to allow for product purchases directly from the website.

As the business grows, so too does its web presence. We continue to add new locations and specialities to the page to promote the business and continue to brainstorm novel ways of modernising the website to continue meeting market trends.

Challenges

• Outdated website â€‹
• Visitors unable to buy dermatology products
• Support to update website​
• Technical IT challenges​
• Lack of video and photo content to demonstrate procedures
• Lack of individualised content

Solution

• Created modern up to date website â€‹
• Incorporated online e-commerce function to buy products
• Search Engine Optimisation​
• Customised content writing​ for key dermatology treatments
• Inbuilt customer reviews stream
• Logo re-design