Author: Mike Busby

15 Jul

Rahil Achieves Prince2 Qualification

Mike Busby Internet Marketing 0 Comments

Rahil DaveAs part of our ongoing team development program here at Chits, Rahil Dave has been studying hard to achieve his Prince2 Foundation Certificate in Project Management. On Friday, he passed the qualification with flying colours.

Rahil is our senior project manager, and he works hard to ensure that he delivers your projects efficiently, and on time. His new skills will add improved efficiencies to our future development projects.

I’m sure you will join me in congratulating Rahil on his new accreditation. Well done!

09 Mar

No Mobile Website, No Google Traffic from Mobiles

Mike Busby Mobile Websites 0 Comments

Google logoA few weeks ago, I blogged about the reasons why it is now essential for your website to be optimised for display on mobile devices – Your Healthcare Website Turns Off 40% of Your Prospects.

We now have another reason. Google has just announced that websites that are not mobile-friendly will be penalised in searches made on mobile devices. In Google’s words …

“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.”

13 Jan

Your Healthcare Website Turns Off 40% of Your Prospects

Mike Busby Mobile Websites 0 Comments

Mobile version of websiteWhen you first created your website, I’m guessing that you wanted everybody to be able to be able to use it pretty easily? Why would you not?

You probably made sure that your phone number was clearly visible and that all the important information could be reached with the minimum of effort? I thought so.

Problem

So, would you be surprised if I told you that about 40% of the people who come to your website cannot do that?

You see the problem is that your website was almost definitely designed to be displayed on a desktop screen. That is, quite large, wider than it is tall and with navigation aided by a mouse.

05 Jan

5 Top Online Marketing Strategies for Healthcare Professionals in 2015

Mike Busby Blogging, Internet Marketing, Mobile Websites, Patient Reviews, Social Media, Video Marketing, YouTube 0 Comments

Marketing strategies for healthcare professionalsAs we move into a new year, now is a good time to evaluate what you should be doing to increase your patient numbers. Whether you be a cardiologist, a nephrologist or an wholistic therapist, everybody needs new patients to keep their practice thriving.

Here are our 5 top tips for online marketing strategies for healthcare professionals to bring in new patients …

02 Jan

Blogging for Healthcare Professionals

Mike Busby Blogging 0 Comments

Blogging for healthcare professionalsIf you work in the professional healthcare world, there is no better way to promote yourself than by blogging. We will explain the reasons for this in a while, but let’s start by explaining what a blog is and why blogging for healthcare professionals is essential.

What is a blog?

The word itself is an abbreviation of ‘web log’. That is, a kind of on-line diary or journal. However, nowadays people just use their blog as an easy way of posting up new, topical content. Whilst adding new pages to your website perhaps requires a certain amount of thought and consideration, the idea of a blog is that you just post away on a regular basis.